The HTC Desire 728 Dual SIM was announced in 2015, September. Released 2015, November With 5.5 inches, 83.4 cm2 (~67.9% screen-to-body ratio) Super LCD2, Powered by Mediatek MT6753 (28 nm) and running Android 5.1.1 (Lollipop), Sense UI, the device delivered smooth performance and multitasking capabilities. Its 13 MP, f/2.2, 28mm (wide), AF rear camera captured crisp photos and 1080p@30fps video, while the Li-Po 2800 mAh, non-removable ensured long-lasting usage.