| Brand: | HTC |
| Model: | Desire 728 Ultra |
| Release Date: | 2016, August |
| Size: | 5.5 inches, 83.4 cm2 (~67.9% screen-to-body ratio) |
| Resolution: | 720 x 1280 pixels, 16:9 ratio (~267 ppi density) |
| Technology: | Super LCD2 |
| Main Specs: | 13 MP, f/2.2, 28mm (wide), AF |
| Main Features: | LED flash, HDR, panorama |
| Main Video: | 1080p@30fps |
| Selfie Specs: | 5 MP, f/2.8, 34mm (standard) |
| Selfie Video: | 1080p@30fps |
| Capacity: | Li-Po 2800 mAh, non-removable |
| Type: | Li-Po |
| Chipset: | Mediatek MT6753 (28 nm) |
| Ram: | 3GB |
| Storage: | 32GB |
| Expandable: | microSDXC (dedicated slot) |
| Os Version: | 5.1.1 |
| Dimensions: | 157.9 x 77.8 x 7.9 mm (6.22 x 3.06 x 0.31 in) |
| Weight: | 153 g (5.40 oz) |
| Wifi: | Wi-Fi 802.11 b/g/n, hotspot |
| Bluetooth: | 4.1, A2DP |
| Nfc: | No |
| Usb: | microUSB 2.0 |
| Headphone Jack: | Yes |
| Network: | GSM / CDMA / HSPA / EVDO / LTE |
| Sensors: | Accelerometer, proximity, compass |
| Colors: | Black Gold, Cappuccino Brown |
